Pinterest Wants to Diversify Your Search Results


Across the internet, search engines suffer the same problems with who gets represented. One study, from researchers at Brazil’s Universidade Federal de Minas Gerais, found that 80 percent of top search results for “beautiful woman” on Google and Bing showed white women. Safiya Umoja Noble, an informatics researcher at UCLA and the author of Algorithms of Oppression: How Search Engines Reinforce Racism, began writing her book after observing that Google searches for “black girls” mostly surfaced pornography.

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